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If you don’t like how things are done, tell a different story
A typical marketing and sales person recently asked me why I don’t place ads on my blog to generate additional revenue. Being that this blog gets between 6K – 9K visits/month, I’m in a very good...
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What large companies still don’t get about marketing innovation
Though we are fairly well into the internet economy where brands can communicate directly with customers in a variety of ways through social networks, one belief from the old order still holds true:...
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I Could Live Without Facebook. Could You?
Facebook is in hot water right now. After the Cambridge Analytica scandal, which uncovered that the data of as many as 90 million people was shared without their permission, calls for changes in...
View ArticlePaid Advertising Isn’t The Only Way To Grow A Business
I recently joined a chat of entrepreneurs and a person brought up the topic of business growth. Specifically, she said that someone who is not willing to spend money on advertising to grow a business...
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